Rich User Experience!

In the previous blog, I have discussed three Web2.0 patterns that was defined by O’Reilly: Harnessing collective Intelligence, Data is the next “Intel Inside” and Innovation in assembly. This week I am going to blog about the next Web2.0 pattern, which is “Rich User Experience”. Websites nowadays has the ability to combine new technologies to offer better capabilities for the users. By following the “Rich User Experience” pattern, application can gain numerous advantages such as improved website performance, higher user satisfaction rate, lower website abandonment and reduced IT infrastructure and support costs.


Prezi is a web based application that uses a single canvas to produce a presentation. It allows user to zoom in and out of their presentation instead of the traditional slide like PowerPoint going page by page. User can add a variety of media such as text, images, videos and other objects to create a non-linear presentation to enhance the visual experience. Prezi also offers a cloud system that allows you to access your presentation on different devices as well as inviting colleagues to collaborate and brainstorm in real time.


1. Combine the best of desktop & online experiences – Prezi provides users with a platform to create presentation on multiple devices. Users can also collaborate their presentation with their account online or offline.

2. Usability and Simplicity first – Prezi offer users to experience a better usability and simplicity by making the creation process as easy as Microsoft Powerpoint, allowing users to add information by just clicking and dropping.

3. Match the technology usage to the environment – There are more than 18 million registered users in 2012 and it is growing in a rapid rate. To keep up with the technology usage in the environment, Prezi has implemented a Cloud-based application to its system which offers users to collaborate online in real time using multiple devices. However Prezi does not support HTML5, it only support in Flash.

4. Search over structure – Prezi does not embed a search over structure pattern. There are no search functions embedded into the system. This is a feature that Prezi should consider to implement to their website in the future.

5. Preserve content addressability – Prezi does not require a longer click & load model like old applications. It ensures that the content are still findable by allowing users to log in to their account.

6. Deep adaptive personalization – Since Prezi does not provide a search function, it does not save data to improve on user experiences: users will not be experiencing any anticipated needs, remembers preferences, and adapts as appropriate from Prezi.


3 comments on “Rich User Experience!

  1. Hi Leo

    I think Prezi has really interesting way to make presentation not boring. Their interfaces is not what Powerpoint user will be able to use right away. However, it wouldn’t take long to adapt to Prezi and you can work really fast. You can also work with your friend at the same time which is really needed in the team assignment presentation.

    Prapat W.

    • Hi Prapat,

      I agree that it is easy to adapt to Prezi, however somehow I think Prezi is very similar to Powerpoint. Have you use Prezi before?


      • Yes, I try it once but didn’t get to use any fancy functions. I have seen a lot of Prezi presentation that have a lot of transition involve around zoom in, zoom out, and also rotate. It has a really smooth transitioning that make presentation really nice.

        Prapat W.

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